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copywriting tips
“Typography is the craft of endowing human language with a durable visual form.” Robert Bringhurst, The Elements of […]
“A synonym is a word you use when you can’t spell the other one.” Baltasar Gracián Learn a […]
“I would have written a shorter letter, but I did not have the time.” Blaise Pascal We often […]
Effective copy is written to meet a specific, stated objective. Before you start writing be sure you know […]